Event Planning in Korea: Yevo Food Launch Event
Tuesday, October 20, 2015Whew, it's finally over.
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Yevo Korea Event Launch |
Our clients this time were Yevo 43 that wanted a dynamic, fun event that bridged both cultures: America and Korea. They wanted an event focused on explaining the importance of the 43 essential nutrients in their product and how their product was more than food that it was a lifestyle product. We've had other clients that say similar things but with Yevo, I actually do believe in their product. It's really good and good for you.
So what goes into planning a great event in Korea?
A whole lot of frustration, patience, and a good team around you. With an event for 1000 people there are lots of moving pieces. You have a stage to build, an audio and visual team to coordinate, banners and decorations to build, plus you need to get everything brought in and set up in 1 day or there are lots of fees. Oh and the clients. You have to keep the clients happy even in they might be at fault. The event team's job is to fix everything event if it goes beyond the call of what was originally arranged.
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The Mind behind Yevo, Chip Marsland with CEO Dave Brown |
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The stage with Yevo Product |
Hong Jinyoung Singer at the Yevo Korea Launch Event |
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MC: Kang Seong Beom and Special Guest: Jeon Soo-kyung |
What I particularly loved about this event is that many of the female Yevo distributors dressed up in Hanboks.
Overall, a really fun event and one I was proud to be a part of. I would like to thank the Yevo company for believing in us and I look forward to working with them again.
Daniel Gray
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Yevo Distributors dressed up in Hanboks |
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Yevo CEO Dave Brown |
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Yevo Scientist and Consultant: Stacey Bell |
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The awesomely charming Hong Jin-young |
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